Growth Marketing Manager

About the role

We are seeking a data‑driven Growth Marketing Manager to own revenue targets, optimise the booking funnel and build a high‑performing marketing team. You will shape pricing, activation and retention strategies for a sports‑facility platform, leveraging AI tools and automation to scale impact.

Key responsibilities

• Own revenue and yield optimisation, including occupancy, revenue per court‑hour and average booking value.
• Design and execute dynamic pricing strategies across peak, off‑peak and seasonal demand.
• Map the full customer journey, run experiments on landing pages, booking flow and promotional offers to improve conversion.
• Develop retention loops such as win‑back campaigns, loyalty incentives, membership models and referral programmes.
• Build a recurring events and tournaments calendar to drive off‑peak bookings and community engagement.
• Manage all activation channels – paid social, search, CRM/email, SMS, push notifications, partnerships and on‑ground activations – while tracking CAC, ROAS and revenue contribution.
• Implement AI‑driven content creation, audience research and automated reporting workflows.
• Hire, coach and lead a growth marketing team, setting KPIs and fostering a culture of experimentation.
• Maintain dashboards for occupancy, revenue, funnel conversion, CAC, LTV and retention, delivering insights to leadership.

Required profile

• 4+ years of experience in growth marketing, performance marketing or revenue‑focused roles.
• Proven track record of driving revenue growth through pricing, funnel optimisation and activation.
• Strong analytical mindset with ability to translate data into actionable strategies.

Required skills

• Paid social advertising
• Search engine marketing
• CRM/email marketing platforms
• SMS marketing
• Push notification campaign management
• AI‑driven content creation and automation tools

What we offer

• Opportunity to shape the growth function of a fast‑growing sports‑booking platform.
• Collaborative environment with a focus on data‑driven decision making.
• Competitive compensation package aligned with performance.