Brand Manager – Automotive (JLR)

About the role

Euro Motors is looking for a dynamic Brand Manager to lead the Jaguar Land Rover (JLR) automotive brand in Bahrain. The role involves shaping brand strategy, driving market growth, and ensuring a strong presence across sales and service channels.

Key responsibilities

• Develop and implement brand strategies aligned with the company’s vision and goals.
• Monitor market trends, consumer behaviour and competitor activities to identify growth opportunities.
• Collaborate with sales to ensure effective product positioning, pricing and promotional activities.
• Oversee creation and execution of marketing campaigns to increase brand awareness and drive sales.
• Manage relationships with JLR corporate team, local dealerships and key stakeholders.
• Prepare annual budgets, business plans and performance reports for Jaguar and Land Rover lines.

Required profile

• Bachelor’s degree in Marketing, Business Administration or a related field.
• Minimum five years of brand management experience, preferably in the automotive sector.
• Proven track record of developing and executing successful brand strategies.
• Strong understanding of market dynamics, consumer behaviour and competitive landscape.
• Excellent communication, negotiation and interpersonal skills.
• Creative and strategic thinker with problem‑solving abilities.

Required skills

• Proficiency in MS Office.
• Experience with marketing software and tools.