Director of Marketing Communications

About the role

The Director of Marketing Communications leads all communication activities for the hotel, focusing on public relations, advertising, direct marketing and brand collateral. This senior position works closely with the Director of Operations and corporate teams to protect and enhance the hotel’s prestigious image and drive revenue.

Key responsibilities

• Develop and execute an annual communications plan aligned with the hotel’s marketing objectives and budget.
• Act as the official spokesperson, manage media contacts, and produce press releases for local, regional and international outlets.
• Coordinate advertising campaigns with the DOM and external agencies, ensuring brand consistency across sister hotels.
• Lead direct marketing initiatives, including electronic marketing, budget control and performance tracking.
• Oversee production of all collateral, photography, in‑house art and graphic design, and maintain the corporate ID manual and media libraries.

Required profile

• High school diploma or GED with at least 4 years of experience in sales, marketing, guest services or a related professional area.
• Or an associate degree in Business Administration, Marketing, Hotel & Restaurant Management (or related) with at least 2 years of relevant experience.